Fashion by Khan

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Farewell to Tod’s

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Is Derek Lam leaving Tod’s? The rumor has been spread around just after Lam’s slightly confusing statement about his future. He said that he might be leaving the label in September. Even though the statement has nto been confirmed yet, it is already strong enough to leave all of us curious.

On the other hand, the representatives of Tod’s pronounce the phrases such as  “the choice” and “evaluating its options”  by which we are triggered to think that a new possible creative director is on the cards. This somehow makes sense since Derek Lam is known to attach initial importance to his eponymous label over Tod’s.

Fashion world will see where this rumor leads us!

 

 

Derek Lam Tod’s dan ayrılıyor mu? Cevap kazanmamış ancak hepimizi merak içerisine sokan son gündem tümcesi. Ünlü tasarımcı- resmi bir açıklama halen gelmemiş olsa da- son derece kafa karıştıran bir açıklamayla markayı Eylül’de bırakabilme ihtimalinden bahsetti.

Öte yandan Tod’s dan gelen açıklamada -resmi olmamakla beraber- yeni bir değerlendirmenin ya da diğer seçeneklerin göz önüne alınmasının söz konusu olduğu vurgulanıyor. Ki bu durum akıllara yeni bir tasarımcının markaya atanabileceği sorusunu getiriyor. Keza Derek Lam’ in kendi markasına ne kadar bağlı olduğunu ve kendi markasının diğer herşeyin üstünde tuttuğunu düşünecek olursak Tod’s un mevcut girişimi bir mantık kazanmakta.

Sonucu hep beraber görüp markanın ticari başarısını sürdürüp sürdüremeyeciğine tanıklık edeceğiz.

 

Hakan Karaosman

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Author: hakankaraosman

Hakan Karaosman is a sustainability management professional and a Ph.D researcher with international experience in sustainability reporting, business improvement, and sustainability strategy. Previously, he worked as a consultant to companies in various industries for their Carbon Disclosure Project (CDP), and Corporate Social Responsibility (CSR) reports. He holds BSc. in Environmental Engineering, MBA, and MSc. in Management in Engineering of Energy and Environment, a joint master degree funded by the EU, and hosted by KTH (Sweden), EMN (France), and UPM (Spain). He is currently pursuing his Ph.D. studies in European Doctorate in Industrial Management, a double degree program funded by the European Commission. His driven focus is towards sustainability integration in the fashion industry.

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