Fashion by Khan

Fashion to invade your mind

Jennifer Lopez is Glowing

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Music, dance, cinema, fashion, cosmetic empire, TV production, recently judge spot… Which word can describe all the mentioned categories. It is none other than Jennifer Lopez! J.Lo is set to launch her new fragrance ‘Glowing’. In 2002- 10 years ago- she launched her very first fragrance called Glow.

In those days; Glow by JLO achieved a great success and it made a record in the cosmetic industry by being a perfume that made more than $ 100 million in one year. Just after that J.Lo launched various fragrances by each of which she demonstrated her power in the industry. Still, Sunkissed Glow, My Glow, Live, Live Lux, Love & Glamour, Deseo are just some fragrances of her powerful cosmetic empire.

At the moment; Jennifer is sharing her dedication by thanking all the fans. Glowing has just been produced to celebrate her 10th year in the cosmetic business. “Glowing, is a step beyond Glow.” Jennifer explains. “Glowing is such a clean fragrance, that’s what I’ve always been about. I like soapy, clean smells. This is a very woodsy scent. So it’s not exactly what I created 10 years ago – it’s the evolution of that. At the essence, it’s still natural, earthy, clean and real, but a little different side of that. It’s the woodsy side of it, which I think is kind of New York-y, darker and sexier.”

Ads for the fragrance have been shot by Sølve Sundsbø with creative direction by Olivier Van Doorne. They will debut fashion, beauty and lifestyle magazines in May. Jennifer Lopez keeps on ruling the world through glowing.

 

Dans, müzik, sinema, TV yapımcılığı, jüri misyonu, moda tasarımcılığı, parfüm imparatorluğu… Jennifer Lopez’ in eline alıp da başaramadığı hiçbir şey olmadığı gerçeğini bütün dünya alkışlarla kabul etmiş durumda.

Dünyaca ünlü süperstar; ilk parfümü Glow by JLO’ yu 10 yıl önce, 2002 de yayınlamış ve parfüm bir yıldan kısa bir süre içinde 100 milyondan fazla kar elde ederek bir rekor kırmıştı. Şimdi Jennifer; 10 yıl içinde yayınladığı onlarca parfümün ardından yepyeni parfümü ile bir kez daha flaşların altında.

Glowing Jennifer Lopez’ in piyasaya sürülecek en yeni parfümü… Tüm başarısını kutlamak ve tüm destekçilerine teşekkür etmek için üretilen parfüm yaz itibariyle tüm dünyada satışa sunulacak. Reklam kampanyası ise şimdiden çok konuşulmaya başladı bile…

Jennifer tüm dünyayı kasıp kavurmaya ara vermeden devam ediyor.

 

Hakan Karaosman

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Author: hakankaraosman

Hakan Karaosman is a sustainability management professional and a Ph.D researcher with international experience in sustainability reporting, business improvement, and sustainability strategy. Previously, he worked as a consultant to companies in various industries for their Carbon Disclosure Project (CDP), and Corporate Social Responsibility (CSR) reports. He holds BSc. in Environmental Engineering, MBA, and MSc. in Management in Engineering of Energy and Environment, a joint master degree funded by the EU, and hosted by KTH (Sweden), EMN (France), and UPM (Spain). He is currently pursuing his Ph.D. studies in European Doctorate in Industrial Management, a double degree program funded by the European Commission. His driven focus is towards sustainability integration in the fashion industry.

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